Make it your Kitchener Market

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This conversation has now concluded. Please read our summary of what we heard and what we are doing with your comments and ideas. For more information about the Market, visit www.kitchenermarket.ca


We want to build the Kitchener Market around you.

The Kitchener Market is more than a building, it’s a community. It’s a place to connect people, create experiences and build relationships.

The Kitchener Market currently offers a diverse range of events, workshops, cooking classes, vendors selling fresh produce, artisanal products, and more. We want to build upon the market’s history and strong foundation to create an even better market and community space for all visitors.

Help us improve the market and continue to evolve and grow as a vibrant, dynamic, and inviting community space. We are looking for new programming ideas and reimagining what the indoor and outdoor spaces are used for. How can we better serve the needs of our community?

Even if you’ve never visited the Kitchener Market, or only visit now and then, we’d love to hear from you. Your feedback will help us to make Kitchener Market a thriving multiuse community and market space for everyone in our city.

If you would like to get email updates about this project, add your email to the Stay Informed box and click ‘Subscribe’.


We want to build the Kitchener Market around you.

The Kitchener Market is more than a building, it’s a community. It’s a place to connect people, create experiences and build relationships.

The Kitchener Market currently offers a diverse range of events, workshops, cooking classes, vendors selling fresh produce, artisanal products, and more. We want to build upon the market’s history and strong foundation to create an even better market and community space for all visitors.

Help us improve the market and continue to evolve and grow as a vibrant, dynamic, and inviting community space. We are looking for new programming ideas and reimagining what the indoor and outdoor spaces are used for. How can we better serve the needs of our community?

Even if you’ve never visited the Kitchener Market, or only visit now and then, we’d love to hear from you. Your feedback will help us to make Kitchener Market a thriving multiuse community and market space for everyone in our city.

If you would like to get email updates about this project, add your email to the Stay Informed box and click ‘Subscribe’.

This conversation has now concluded. Please read our summary of what we heard and what we are doing with your comments and ideas. For more information about the Market, visit www.kitchenermarket.ca

  • What we heard

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    Thanks again to everyone who took the time to answer our survey or speak with our staff earlier this year. Through the results we saw, it’s clear that the market is at an exciting moment as the neighborhood around it changes and grows.

    This growth can most notably be seen in our visitors, of which over 30% have only started visiting the market since 2020. We can also see how our visitors span the breadth of Kitchener’s overall community, with a wide range of ages, ethnicities and cultures. Over 16 languages are spoken amongst our weekly shoppers. We also serve an even split of people from all income levels.

    We also learned that 60% of our visitors live in or near the downtown. Their transit patterns have followed the wider shift seen in densifying downtown cores such as ours, with 46% of shoppers now walking, cycling or taking transit to the market. This a trend we expect to see grow as more new neighbors move into our growing downtown neighborhoods.

    Plus, 60% of our respondents attend at least twice a month, with half of those visiting every week - rain or shine - as this is their primary destination for groceries.

    Uniting all our visitors regardless of demographic were core themes including:

    • The importance of affordability and ensuring that the vendor mix provides for everyone
    • Being able to buy high quality groceries affordably from local producers
    • Visitors also use the market as a space for socialization and community (examples: spending time with loved ones, taking part in events and classes, enjoying a lunch or coffee on the piazza, and more.

    While we heard that many residents already take advantage of the market space for shopping, many of your comments focused on the other ways this community space could be used. Whether on Saturday or throughout the week, your suggestions for future programming included:

    • Concerts
    • Shows
    • Outdoor fitness
    • Community gardening
    • A relaxing space for downtown dwellers without a green space of their own
    • And much, much more

    Our goal is to use your comments to inform our ongoing program planning and long-term market strategy. We will also continue to collect and monitor your feedback over the coming years. We want to ensure that as our neighborhood continues to grow, change and thrive, that we are making sure the Kitchener Market is providing the right space and programs to best support this growth.

    We hope you will continue to reach out anytime with your comments, suggestions and feedback. Contact Cameron Dale, Kitchener Market Manager, at cameron.dale@kitchener.ca or 519-741-2200 x 5223

  • Thank you for sharing your thoughts and ideas

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    Thank you so much to everyone who took part in our survey for the Kitchener Market! Almost 400 people shared their feedback with us, whether online or in-person at our Market pop-ups this spring. This information is being used to generate ideas for programming and for us to better understand the needs of our market-goers.

    We are now taking some time to review all the great ideas and comments you shared with us. Later this year, we'll share a summary of what we learned through our conversations, survey and ideas board. If you haven't already, please subscribe for updates by adding your email to the Stay Informed box on our project page and then click 'Subscribe'.

    If you have any questions, please contact Kinsey Robertson at kinsey.robertson@kitchener.ca or 519-741-2287.