Vision Zero survey launches

In March 2020, council directed staff to develop a Vision Zero strategy. We want to reduce the harm of potential collisions or other human mistakes by making our roads safer. We recognize that we need to make improvements that will contribute to safer roads, vehicles, speeds and road user behaviours.

Through a Vision Zero strategy, we aim to minimize the risk of traffic related serious injuries or fatalities in our community.

We expect to complete the Vision Zero strategy by the end of 2021. The strategy will include specific road safety improvement action items under these categories:

  • evaluation
  • engineering
  • enforcement
  • education
  • engagement


To develop the strategy, staff will work closely with various stakeholders such as

  • Region of Waterloo
  • Waterloo Regional Police Services
  • Public Health
  • Grand River Transit


There are significant road safety efforts being undertaken within the City by multiple departments and agencies. A few examples being the traffic calming programs, 40km/h neighbourhood speed limit pilot project, the separated bike lanes, etc. We will compare these efforts against best practices to identify gaps and areas for improvement.

Please help us to ensure that the Kitchener transportation network is safe and accommodates all ages, abilities and modes of transportation. Our survey is the start of a conversation with Kitchener residents as we develop our Vision Zero strategy – we’re starting with simple questions about how often they use certain modes of transportation, and how safe they feel using each.

We’ll be using that feedback as well as our traffic and speed data to identify “hot spots” where a serious collision is more likely to occur. We want to understand the factors that create dangerous situations and eliminate them from our roadways.

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